Direct Channel

The Message
That Gets Read.

98% open rate. 45% response rate. SMS isn't just another channel—it's the direct line to your audience. I build infrastructure that sends at scale while keeping it personal and compliant.

Hi Sarah! This is Mike from the campaign. Quick question—can we count on your vote this Tuesday?
Hey Mike! Yes, absolutely. Already have my plan to vote.
That's great to hear! Need any info on your polling location?
I'm good, thanks for checking in!

TCR-Approved 10DLC Infrastructure

Carrier-registered texting at scale. I run 10DLC campaigns for political committees—prospecting on my own lists or sending to yours. Every campaign is TCR-approved and compliant from day one.

TCR-Approved 10DLC

Carrier-registered longcode texting

TCR-approved 10DLC longcode texting provides the throughput of registered sending while maintaining the flexibility of longcode numbers. All campaigns are properly registered through The Campaign Registry (TCR) for carrier compliance.

  • Registration TCR-Approved 10DLC
  • Number Type Longcode (10DLC)
  • Throughput High-volume registered
  • Use Cases Prospecting, client lists

Shortcode Option

High-volume registered sending

For campaigns requiring even higher throughput, I can also send via shortcode. Shortcodes provide maximum volume capacity for large-scale operations.

  • Throughput Maximum volume
  • Registration Shortcode registration required
  • Consent Express written required
  • Best for Very large lists
The System

Tier-Based Targeting

Not all contacts are equal. My systems score and segment your audience into 15 tiers—from highest-value to coldest prospects—so we always contact your best supporters first.

T1 VIPs • Highest priority
T2
T3
T4
T5
T6
T7
T8
T9
T10
T11
T12
T13
T14
T15 Cold prospects • Most contacts
High Value (T1-T5)
Mid-Tier (T6-T10)
Cold (T11-T15)

Dynamic Scoring

Engagement, donation history, and response patterns continuously update tier placement.

Smart Allocation

Limited sending capacity goes to highest-value tiers first. Never waste a message on cold contacts.

Auto-Expansion

When high-value tiers are exhausted, system automatically expands to next tier.

The Rules

TCPA Compliance

The Telephone Consumer Protection Act means business. $500-$1,500 per violation. My systems are built compliant from day one.

Time Windows

8am-9pm local time enforcement. Timezone detection. No exceptions.

Suppression

DNC lists, opt-outs, carrier blocks. Real-time suppression before every send.

TCR Registration

All campaigns properly registered through The Campaign Registry. Full compliance with carrier requirements.

Documentation

Records that withstand legal scrutiny. Proof when you need it.

Capabilities

What I Build

01

P2P Infrastructure

RumbleUp, Tatango, Prompt.io, or custom solutions. Platform setup, contractor workflows, script libraries, compliance framework.

02

Audience Systems

Tier-based targeting, dynamic scoring, engagement tracking. Know who to message and when.

03

Compliance Architecture

TCPA-compliant systems from day one. Time windows, suppression, consent tracking, audit trails.

04

Scale Operations

Volume that scales. Systems that don't break. Queue management, throughput optimization, automation that handles the load.

05

Analytics & Tracking

Response rates, conversion tracking, URL click monitoring. Know what's working.

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Skin in the Game

I run my own high-volume political texting operation on this same infrastructure. The infrastructure I build for clients is the same infrastructure I rely on.

When compliance fails or messages don't deliver, I lose money. That's the alignment you want.

Need SMS Infrastructure?

Whether you're launching a new texting program or scaling what you have, I can help.